Toyota Europe: Embedding Agility in IT & Digital Culture Across the Continent
TOYOTA EUROPE
IT & Digital · European scope
The Initial Challenge
Within Toyota Motor Europe's IT & Digital department, agility was not a new concept — but its adoption remained uneven. Some teams applied Scrum mechanically, others still operated in traditional waterfall mode. An internal audit revealed that 66% of staff felt they needed additional training on product quality and agile management.
The challenge: make agility a performance lever embedded in the culture, not just a project management tool — across a program representing 50% of the automaker's IT & Digital budget in Europe.
Our Solution
Custom Product Management Framework — Design and deployment of a framework tailored to the Toyota context, structuring product delivery, business alignment, and continuous feedback mechanisms.
Quality Coaching Program — Following the diagnostic revealing the upskilling need, implementation of a training and coaching program covering Product Management, Scrum, Agile Leadership, and Facilitation for 150+ staff members (Product Owners, Scrum Masters, managers).
Kaizen & Root Cause Analysis — Facilitation of continuous improvement sessions inspired by the Toyota Production System, applied to digital delivery to reduce risks and improve project outcomes.
Community of Practice & Agile Cafés — Launch of regular collaborative webinars (Agile Café) to foster a culture of continuous learning and experimentation.
Toyota Europe Agile Camp (TEAC) — Co-organization of 3 out of 6 editions of this flagship event (Madrid, Brussels, Paris), featuring international keynote speakers, panels, and hands-on workshops averaging 90 participants.
Impact and Results
The approach transformed how agility was perceived within the department: from an imposed methodological framework, it became a value-creation lever driven by the teams themselves. The Toyota Europe Agile Camps became a cornerstone event for the internal agile community, strengthening best-practice sharing across the European organization.
The coaching program directly improved cross-team collaboration and product delivery performance. Kaizen sessions, by leveraging Toyota's continuous improvement DNA, created a natural bridge between the group's historical industrial culture and modern agile practices.
About the project
“What made the difference is that agility was integrated into our Toyota DNA — Kaizen, continuous improvement — rather than applied as an external method. Our teams truly owned the approach.”
Responsable Transformation IT
Toyota Motor Europe
Ready to transform your organization?
Discuss your challenges with our agile experts and discover how we can help you achieve your goals.